21:57 Friday, 26-Feb-2021

Customer’s loyalty to just one provider is an increasingly rare occurrence. Customers nowadays tend to swap operators at a moment’s notice based on seemingly better offers, diluting their acquisition potential among several competitors.
The positive results obtained in a competitive market such as Portugal can attest the effectiveness of traditional loyalty programs where customer retention is the most cost effective way to increase sales and defend market share..
Truly+ allows the creation of a network of business partners, contributing to increase the visibility of the loyalty program, thus enabling the establishment of a loyal community of customers.
Main features
- Simplifies the enrolment into customer retention program
- Attracts new customers through the diversity of products offered
- Creates barriers to changes of operators
- Segments customers according to their behavior, buying potential and value to market
- Innovative sales channels
- Leverages the SMS and GPRS channels to communicate in the geo-temporal context of your customer
- Leverages the “word of mouth effect” in the social networks – the best publicity is made by satisfied clients
- Provides an out-of-the-box Android ™PoS
Direct Benefits
- Major decrease of churn rate
- Increase in ARPU
- Tax benefits arising from the provision of points
- Pricing segmentation enabling a better use of the installed capacity
- Sales boost for new products
- Disposal of stock
- Promotes sales of loyalty services
- Creation of an innovative, hard to imitate community
- MORE SALES